Get to know me
"If you’re doing what everyone else is doing, you're doing it wrong."
This quotation from the New York filmmaker describes exactly how I approach projects. I am ambitiously pursuing the goals I have set myself in order to achieve what I have in mind. I successfully completed my bachelor's degree in Communications & Marketing, while studying in the UK and working with AUDI and AVANTGARDE in Munich and Shanghai. Afterwards I took care of the implementation of a marketing strategy in a start-up. During my master's degree program in International Marketing & Communication I wrote my masters' thesis on the development of an e-commerce strategy in a medium-sized company. Currently I am working as a product manager at OTTO on the future of personalization in e-commerce. I am always open to new challenges. Feel free to say hello!
The most important points of my career
That's where I studied
"Redesign of the corporate website of the Goldsmiths Markus Engert along with the
implementation of an e-commerce solution."
"Addressing and acquisition of new target groups of a luxury automobile manufacturer by
means of multisensory marketing activities using the example of the Porsche Brand Pop Up Store."
What I can and what I enjoy doing
TOEFL IBT: 111 (C1)
INterests & Hobbies
Engagement with trends
"A man who stops advertising
to save money
is like a man who stops a clock
to save time."